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Pursuing the meaning of meaning in the commercial world: An international review of marketing and consumer research founded on semiotics

Identifieur interne : 000838 ( Main/Exploration ); précédent : 000837; suivant : 000839

Pursuing the meaning of meaning in the commercial world: An international review of marketing and consumer research founded on semiotics

Auteurs : David Glen Mick ; James E. Burroughs ; Patrick Hetzel [France] ; Mary Yoko Brannen

Source :

RBID : ISTEX:7A82398447B361A2ED56C55A7E01FB2824706CA8
Url:
DOI: 10.1515/semi.2004.2004.152-1-4.1


Affiliations:


Links toward previous steps (curation, corpus...)


Le document en format XML

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EXPLOR_STEP=$WICRI_ROOT/Wicri/Musique/corpus/SchutzV1/Data/Main/Exploration
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   |texte=   Pursuing the meaning of meaning in the commercial world: An international review of marketing and consumer research founded on semiotics
}}

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